Social networks of days gone by, such as Friendster and MySpace, focused more on entertainment than politics and business.

Social Networks “2.0”

More recent social networks like LinkedIn and Facebook are casting a wider net, and snaring business communities and political campaigns alike.

For example, while DC mayor and incumbent candidate Adrian M. Fenty recently lost the primary bid for reelection and conceded defeat, his supporters weren’t so ready to let go. They formed a Facebook group called “Run Fenty Run”, encouraging voters to write him in when it comes to election day.